ASHRM Member Spotlight
Celebrating the People Advancing Patient Safety Every Day
Our members are the heart of ASHRM - and the driving force behind safer, more resilient and accountable health care. In this ongoing spotlight series, we showcase the voices of ASHRM members from across the country, sharing their personal mottos, career journeys, and why being part of ASHRM matters to them.
Each story is a reminder that risk professionals play a vital role in shaping safer systems, supporting care teams, and improving outcomes for patients.
Roy Champion, MPsy, BSN, RN/LVN, CPHRM
Risk Management Nurse
Central Texas VA
How long have you been an ASHRM Member?
4 years
Personal Motto/Philosophy
"'To Err is Human' and 'Where Does it Hurt' are the foundation philosophies behind modern Enterprise Risk Management. Risk Managers are at the forefront of the transition of healthcare into becoming High Reliable Organizations."
Christina Fevold, MSN, RN, CPHRM, CPHQ
Senior Risk Manager
UnityPoint Clinics
How long have you been an ASHRM Member?
3 years
Personal Motto/Philosophy
āProtecting patients, supporting caregivers, and improving care through curiosity, collaboration, and continuous learning.ā
Anna Kemp, CPPS, CPHRM, FASHRM
Director, Patient Safety and Risk Management
Jackson Health System
How long have you been an ASHRM Member?
11 years
Personal Motto/Philosophy
"Patient Safety is the standard, not the goal. Do no harm starts with speaking up, and that is the culture that produces stronger outcomess!"
Sarah Ann Marshall, MSN, RN, CPHFH, CPHRM, CPPS
Associate Director of Clinical Risk Management
Optum Health
How long have you been an ASHRM Member?
3 years
Personal Motto/Philosophy
"My purpose is to champion patient safety by fostering a culture where staff feel empowered, risks are proactively identified and mitigated, and systems are designed to support excellence. Through collaboration, transparency, and continuous improvement, I strive to inspire a shared commitment to safety that protects patients, supports caregivers, and advances our goal of zero preventable harm."
Michelle Tinkham, PhD, MSN, RN, CPHRM
Risk Manager and EMS System Administrator
Hendrick Health
How long have you been an ASHRM Member?
5 years
Personal Motto/Philosophy
Motto: Proactive protection over reactive correction. Philosophy: What drives me every day is the direct connection between effective risk management and actual human lives. Healthcare is an incredibly complex, high-stakes environment, and frontline staff are often asked to do the impossible. I am inspired by the opportunity to design safer systems that not only protect our patients from harm but also empower our clinicians to do their best work without unnecessary fear or friction.
Crystal N. Wilkins, JD, CPHRM
Director Clinical Risk Management
UNC Health
How long have you been an ASHRM Member?
5 years
Personal Motto/Philosophy
"My work in clinical risk management is grounded in the belief that safer care begins with awareness, collaboration, and proactive action. I strive to identify potential risks early, address concerns thoughtfully, and support teams in creating systems that protect patients, caregivers, and the organization."
Cherelle Williams, MHL, CCE, MBB
Interim VP of Compliance & HIPAA Privacy Officer
Mental Health Cooperative
How long have you been an ASHRM Member?
1.5 years
Personal Motto/Philosophy
"My work is rooted in helping healthcare organizations move from complexity to clarity, whether thatās turning risk into readiness or compliance into culture. Through ASHRM, Iāve been able to grow alongside leaders who are equally committed to doing this work with integrity, accountability, and a focus on people, advancing safer systems and stronger trust in the communities we serve."
Share Your Story
Are you passionate about your work in health care risk management? We'd love to feature you in an upcoming ASHRM Member Spotlight!
Tell us your professional motto, what inspires you, and why ASHRM matters to you. Your story can inspire others and showcase the impact of our community.