AIM – A National Program to Promote Safe Maternity Care

Thursday, March 31
2 - 3 p.m. (CT)
3 - 4 p.m. (ET)
1 - 2 p.m. (MT)
Noon - 1 p.m.(PT)

In most situations, childbirth is a joyous occasion. However in 2-7% of births, complications develop. Without immediate and accurate treatment these complications progress to life-threating situations before they are recognized. The Alliance for Innovation in Maternal health care (AIM) is a national initiative involving obstetric care physicians and nurses, anesthesia, family medicine, hospital associations, the Joint Commission and public health with the goal of reducing maternal mortality and severe maternal morbidity through the implementation of safety action bundles.  These bundles guide birth facility staff in risk assessment and the consistent management of maternal health conditions including hemorrhage, hypertension, prevention of venous thromboembolism.  It has been demonstrated that about 50% of maternal deaths in the U.S. can be prevented through the elimination of denial and delay.  The AIM program provides the tools, technical assistance, and rapid cycle data feedback for hospitals to reduce maternal risk and improve patient satisfaction.

This webinar will help participants to:

  • Identify the rationale for ASHRM members to focus on maternal safety
  • Discuss the breadth of the AIM Alliance partnerships and workgroups
  • Review the AIM maternal safety bundles and implementation strategies within hospitals and identify current and future portals for joining AIm


Register Now

ASHRM Members $99 $79
Nonmembers $99


Guest Speakers

Elliott Main, MDElliott Main, MD   
Medical Director
California Maternal Quality Care Collaborative and AIM Director of Implementation 

  • Bio
    Doctor Elliott Main is an obstetrician and the Medical Director of the California Maternal Quality Care Collaborative (or CMQCC). He has led multiple state-wide quality improvement projects addressing issues of prematurity and maternal safety. He has chaired the California Maternal Mortality Review Committee since its inception in 2006. He is currently clinical professor of Obstetrics and Gynecology at both UCSF and Stanford University. In 2013, Dr. Main received the ACOG Distinguished Service Award for his work in quality improvement. Dr. Main also co-leads a number of national quality initiatives with the American College of Obstetricians and Gynecologists (ACOG) and is the national implementation director for the AIM project.


Jeanne Mahoney, RN, BSNJeanne Mahoney, RN, BSN   
Senior Director AIM Program
American College of Obstetricians and Gynecologists 

  • Bio
    Jeanne Mahoney is the Senior Director of ACOG's Provider’s Partnership, an initiative to enhance collaboration between women’s health care providers, public health and other national organizations involved with access to care, promotion of guidelines, and psychosocial issues affecting women’s health.  In this capacity she directs the Alliance for Innovation in Maternal Health and develops initiatives between ACOG members and partners on maternal and women’s health, specifically: tobacco control, alcohol and other substance use, behavioral health, maternal morbidity and mortality, gestational diabetes, and women with disabilities.  She came to ACOG from the Massachusetts Department of Public Health where she was involved in coordinating risk reduction programs for women of reproductive age.


Continuing Education Credits 

This program is approved for a total of 1.0 contact hour of Continuing Education Credit toward fulfillment of the requirements of ASHRM designations of FASHRM (Fellow) and DFASHRM (Distinguished Fellow), and toward CPHRM renewal.

American Nurses Credentialing Center (CNE)
American Society for Healthcare Risk Management is accredited as a provider of continuing nursing education by the American Nurses Credentialing Center's Commission on Accreditation. This CNE activity is being offered for 1.0 contact hour. Contact Grecelda Buchanan at 312-422-3984 for more information. The planning committee and speakers have no conflict of interest to disclose.

Verification of Participation/Successful Completion
Live Webinars: CEs are awarded after verification of an individual’s full attendance and successful completion of an online evaluation form (evaluation link provided with handout materials).

For CE certificates, each attendee must provide their NAME or ASHRM MEMBER ID# and EMAIL address.

Contact Grecelda Buchanan at 312-422-3984 for more information.

Click here for more information and to register.

Cancellation Policy
Registration fees, minus a 50 percent cancellation fee, are refundable only if written notice is postmarked no later than 10 business days before the session date. All cancellation and refund requests must be made in writing to: ASHRM, 155 N. Wacker Drive, Suite 400, Chicago, IL 60606; or fax 312-422-4580.